Philips - Love Life’s Mess

BRIEF: Create a TVC ad to show-off the dual purpose of the Philips SPMA and its ability to wipe down and vacuum surfaces.  

MY ROLE: To come up with the functional concept of how the hoover travels between different households. I came up with this “dolls house\rear window” approach. I also wrote the storyboard and script with an uplifting yet realistic TOV.

Click the video below to watch! ⬇

Agency: Ogilvy UK

Creative Director: Tom Bellamy

Art Director: Alex Robertson

Creative/Copywriter: Gabriella Tavini

Previous
Previous

Conceptual Copywriter

Next
Next

Mega Bloks