Philips - Love Life’s Mess
BRIEF: Create a TVC ad to show-off the dual purpose of the Philips SPMA and its ability to wipe down and vacuum surfaces.
MY ROLE: To come up with the functional concept of how the hoover travels between different households. I came up with this “dolls house\rear window” approach. I also wrote the storyboard and script with an uplifting yet realistic TOV.
Click the video below to watch! ⬇
Agency: Ogilvy UK
Creative Director: Tom Bellamy
Art Director: Alex Robertson
Creative/Copywriter: Gabriella Tavini